Titan Capital

Supertails raises $15M in Series B funding round


Our portfolio company Supertails, a pet care startup has raised $15 Mn in a Series B funding round led by RPSG Capital Ventures, with participation from existing investors, including, Fireside Ventures, Saama Capital, DSG and Sauce VC.


Founded in 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna the startup offers an e-commerce platform for petcare-focussed supplies, online vet consultations and online pet training across India. Supertails aims to dominate the pet care market by addressing the evolving needs of pet parents through customised offerings.



Supertails will use the funding to ramp up its technological capabilities and acquisition strategies to fuel business growth. Additionally, the startup is working on building an omnichannel presence by setting up its first offline retail store.


Speaking on the announcement, Varun Sadana, Co-founder of Supertails, said, “With this recent round of funding, we envision buildingan even more organized and easily accessible ecosystem, tailored to the diverse and evolving needs of Indian pet parents. This injection of funds will empower us to expand our offerings, enhance the user experience, and ultimately strengthen the bond between pets and their devoted parents.”